This blog has covered quite a range of topics lately. Important marketing attributes, skills, practices and trends…from ABM, MDF, *insert other acronym here* to Buyer’s Journey, SEO and MarTech. You’ve patiently stuck with me as I have likened the relationship between sales and marketing to Love Island (yes, I know…it was tenuous), discussed the marketing parallels with the amount of spray tan used on Strictly (ok, this one may have been more of a stretch)…so you may be pleased that I am going to dedicate this week’s Sherpa blog to something extremely serious and very important…Game. Of. Thrones.
You would have to be living in a cave if you hadn’t heard of Game of Thrones and if you are in the minority that aren’t counting down the days, hours and minutes until the Season 8 premiere on the 14th April, then this blog might not be for you (in fact there may be spoilers if you are planning on watching the earlier series!). But then again, I actually want to focus less on the storyline and more on the marketing behind GOT (yes it even has an acronym, so sits well with us marketeers) and what we could learn from it. So here goes… Read More